Rakuten PriceMinister
About Rakuten PriceMinister
Turnover: 883 million Euros
Who: Rakuten Price Minister is a company owned by a Major Japanese organisation Rakuten Group, it is also the fifth most visited site in France.
What: The brand deals in a wide range of products from electronics, books, home and garden products, apparel, accessories, footwear, health and beauty products.
When: Price Minister was founded in the year 2000 but was acquired by Rakuten in 2010 and was later rebranded in March 2018.
Where: Rakuten PriceMinister has acquired loyal consumers in over 20 countries and is a major player in France, Belgium, Switzerland and Canada.
Financials: The professional seller accounts start at a mere €39 a month, but the commission ranges from 4 to 22 percent based on the category of product.
Financials: The professional seller accounts start at a mere €39 a month, but the commission ranges from 4 to 22 percent based on the category of product.
The marketplace is diverse for the brand where it has over 22 milion members and 9 million monthly active users. The women’s apparel category is most versatile one where brands like H&M, Vero Moda, Only operate while sportswear brands like Adidas and Nike are also major players.
Rakuten is launching the brand’s own cryptocurrency, named as Rakuten Coins which is based on their blockchain technology as well its existing super points loyalty program.
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